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Qualitative Insights — Foundational

WHO

We use this pin to take a walk in the shoes of your future users  – the customers who do not currently purchase from either you or your competitors.

WHY

With this information, we can design how your company becomes the catalyst of defining the future of your industry by evolving your business model to meet and exceed the needs of future customers.

WHAT

We will create a document that captures research photos, identifies patterns of behaviors, and defines design directives that will become the guardrails, or ‘rules’, in which we concept all your future experiences against.

TIMING

Please allow 2 weeks to initiate our partnership and 2 weeks to complete this pin.