As we all look forward to a more ‘normal’ holiday season this year, the economic outlook looks optimistic while festive shopping looks noticeably different from our pre-pandemic days. Deloitte predicts overall retail sales in the US will increase between 7-9% this year, but what gifters are spending on will look a bit different.
78% of Millennials are determined to make this holiday extra-special, yet 86% overspent on gifts last year compared to their plan. This year, more conscious spending will be put towards family and friend events, outdoor entertainment and sustainable choices.
This mini trend explores how our changing behaviors will affect relationships, consumerism and sustainability this holiday season. If nothing else, we hope these serve as some sources of inspiration as your create holiday lists of your own.