Pin Category: Design Strategy

Implementation consulting

Why?

With 40 dedicated consulting hours, this pin allows PinPoint to play the voice of your customer and ensure research findings extend into the execution of your future offerings, products, services, and other miscellaneous touchpoints.

What?

We will designate 40 flexible hours towards collaborations, meetings, sprints, or otherwise to use at your stakeholder’s discretion.

Who?

Your key stakeholders and/or additional vendors.

Timing

40 flexible hours to be used at your discretion over the course of 1 year.

We brought the future movie experience to life.

Following our research efforts, PinPoint became The Davis Theater’s in-house-out-of-house design thinking team. This ensured quantitative and qualitative findings were translated into every aspect of the design process, from the interiors and website to each intricate brand touchpoint, making a dream reality.

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We would love to hear more about you and your “A-ha!” or “Oh-No!” moment. Don’t have one of those? Let’s use it as an excuse to get caffeinated!

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Initial design concepts

Why?

This pin is used to communicate three concepts side by side at low fidelity before selecting one to define in future pins. We anchor design with research, using research insights to ensure every concept is driven by your customers’ needs.

What?

Ideas are presented as moodboards and/or renderings. Based on the project, we will compile existing imagery of physical spaces, service interactions, logos, digital tools, etc. that help communicate the concepts and accompany each visual with a description that best articulates the overall experience.

Who?

Your key decision-makers.

Timing

Please allow 2 weeks to initiate our partnership and 4 weeks to complete this pin.

We designed the prototype store for the future of frozen foods.

A subsidiary of JBS Foods, Wild Fork is redefining the future of frozen food shopping, and quickly opening storefronts across the nation. PinPoint was brought on to design a building experience that would not only serve as an icon for this innovative brand, but also ensure an efficient and strategic expansion into new markets.

Wanna Grab a Coffee?

We would love to hear more about you and your “A-ha!” or “Oh-No!” moment. Don’t have one of those? Let’s use it as an excuse to get caffeinated!

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Refined user journey

Why?

The best way to understand and communicate the future experience of your customers is a  refined journey based on their needs. Once design directives have been established, this tool will define each necessary touchpoint, from the first to the last engagement.

What?

A document that details each touchpoint of the journey, from physical interactions and service styles to digital solutions, etc. This tool will leverage images of ‘best-in-class’ examples to communicate the intent of each touchpoint with supporting copy describing how your customers will engage.

Who?

Your key decision-makers and your future customers.

Timing

Please allow 2 weeks to initiate our partnership and 4 weeks to complete this pin.

We developed a membership journey driven by underrepresented dentists.

As the face of dentistry shifts from men continuing the longevity of their family business to women & minority dentists starting their careers from scratch, the ADA asked us to concept new ways for their organization to add value to a dentist’s life. We developed intricate journeys, driven by our research findings, that included programs, offerings, and events that meet the needs of this new demographic’s lifestyle.

Wanna Grab a Coffee?

We would love to hear more about you and your “A-ha!” or “Oh-No!” moment. Don’t have one of those? Let’s use it as an excuse to get caffeinated!

Pick a date